Utah does not have a better brand than BYU…

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Dec 2, 2023
7:24:26am

NorCal_Coug All-American

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NorCal_Coug

Bio page: NorCal_Coug
Joined: Mar 17, 2005
Last login: Sep 7, 2024
Total posts: 5,073 (267 FO)

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Messages

Author

Time

Finally chiming in on TV ratings. Kudos to Krindorr for gathering..

BamaCoug

12/2/23 1:27am

Solid assessment

krindorr

12/2/23 2:04am

Agree that BYU being a top showing IS NOT GOOD for the conference

kiyoshige

12/2/23 6:03am

Honestly, there's no competing with the B1G/SEC with viewership at this point...

BamaCoug

12/2/23 8:23am

Over half of TCU's number was the CU game, correct?

Corn Pop

12/2/23 5:58am

Not over half, but about 43%

krindorr

12/2/23 6:07am

It blows me away that BYU was that close to Utah

cougforever

12/2/23 6:17am

We had a game on ESPN+. As in 1. They had, what, 4 or 5 on the P12 network?

Corn Pop

12/2/23 6:22am

Which speaks to how the networks view Utes' TV draw on their own. They don't put

BamaCoug

12/2/23 8:20am

Yup, Utah was consistently around the middle of the PAC in PAC12 Network appearances

krindorr

12/2/23 8:44am

BYU had 11 games on Fox or ESPN/ABC platforms; Utah had 7.

Everyman

12/2/23 6:35am

I don't see that as Utah having "superior" viewership though. It's more a factor

BamaCoug

12/2/23 8:35am

100% - this is a factor that people don't seem to understand

krindorr

12/2/23 8:49am

PAC 12 network did that for them. Ha-ha.

coolblue

12/2/23 7:04am

Yep. USC/UW/Oregon weren't on Pac12N much, but Utes were on it a lot. Why?...

BamaCoug

12/2/23 8:40am

The main driver for viewings is brand. BYU will never be real high nor real low

coolblue

12/2/23 7:04am

Utah does not have a better brand than BYU…

NorCal_Coug

12/2/23 7:24am

That is your opinion. However by measurable metrics i.e. tv viewership, merch

Utefaninenemyland

12/2/23 7:48am

I'd say they're pretty close albeit in different ways

krindorr

12/2/23 8:10am

But here's the real unpopular opinion

krindorr

12/2/23 8:14am

We’ll see how Utah draws without Oregon, Washington, USC, and UCLA on schedule.

NorCal_Coug

12/2/23 8:26am

This is my worry, actually. I can be realistic - Utah is an ok draw but not a

kos

12/2/23 9:10am

The gulf you speak of already exists.

NorCal_Coug

12/2/23 9:21am

Sure, agreed - the gulf is already there. But I'm worried that even if we can

kos

12/2/23 9:28am

What i find interesting and will be watching to see how it plays out is that

MojosDojo

12/2/23 10:02am

Ya, good point. I've wondered something similar, but then wonder if the B12 and

kos

12/2/23 11:59am

Absolutely right. The B12 and ACC are fighting for their lives with every game

NewBYUfannonLDS

12/2/23 2:30pm

Guys… the dye was cast on this when Texas/OU left and 4 best PAC brands left…

BamaCoug

12/2/23 10:15am

Not really…. It’s fact.

NorCal_Coug

12/2/23 8:24am

Krindorr gets it, you do not. His points are well thought out using reason and

Utefaninenemyland

12/2/23 8:29am

LOL…. You can thank Florida, Colorado, USC, Oregon, and Washington for that.

NorCal_Coug

12/2/23 8:36am

The worst Utah drew in any game was 1.3M; no need to bury our heads in the sand and pretend nobody watches

krindorr

12/2/23 8:48am

Ohhhhh, 1.3? Move over Alabama!!!

NorCal_Coug

12/2/23 9:06am

Like I said, not amazing or elite, but solid, not the low end either

krindorr

12/2/23 9:11am

I've lived east of the Mississippi most of my life and I can't remember ever

thewaterboy

12/2/23 8:31am

I spent most of my life there as well. Still get asked if Utah is in the WAC.

NorCal_Coug

12/2/23 8:36am

You must not venture out of your bubble much, then. It's not like it's an

kos

12/2/23 9:15am

I think I've seen 2 Ute shirts in 40 years. And, no, I don't live at church.

thewaterboy

12/2/23 9:18am

Please share your metrics on merch sales and NIL figures. We will wait…

Atmospheric_Cougar

12/2/23 9:27am

Neither Utah or BYU are 8n the top 25 of merch sales. The most recent list i

Utefaninenemyland

12/2/23 9:54am

So you don’t have any facts to backup your claim. Got it. Any other made up

Atmospheric_Cougar

12/2/23 10:37am

By conference affiliation I’d say they are pretty much equal.

kiyoshige

12/2/23 11:34am

“Never” is a strong word. If BYU breaks through and has an undefeated season/

BamaCoug

12/2/23 10:10am

Take out the Oklahoma and Texas game and byu was horrible this year. That sucks

davidmj10

12/2/23 9:12am

Yet still better viewership than nearly everyone else remaining in the Big12…

BamaCoug

12/2/23 10:07am

True but my expectations were higher. BYU played a lot of network games.

davidmj10

12/2/23 10:26am

Will be interesting to see how the numbers for the BB team if they stay ranked.

LateToTheGame

12/2/23 9:24am

Meh… BB just isn’t a big draw even with good teams/ranked opponents. Outside of

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