in a bizarre attempt to make a point about Harvey "buying his number." That has nothing to do with anything whatsoever but I chalked it up to the ravings of a madman. Harvey himself couldn't sell figurines with a Y on them without a TM license agreement from BYU.

I'll try to use your own words to see if you can understand. You gave this example:

taking pieces from NFL figurines and painting them up to look like players and/or famous plays from other teams.

That is enough. That goes far beyond the likeness depicted in the O'Bannon case. Add to that the names and the fact that he is specifically advertising the figures as specific player and he's smoked. The players won't sue because it isn't worth it to them or they don't care, but that doesn't mean he isn't using their likeness. Generic parts of other players don't matter. Multiple players using the same number don't matter.