Dirt cheap marketing if he’s as good as advertised.

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Oct 14, 2024
12:09:59pm

mulletino I LOVE LAMP!

Dirt cheap marketing if he’s as good as advertised.

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mulletino

Previous username: BYU-Provo
Bio page: mulletino
Joined: Feb 21, 2002
Last login: Oct 14, 2024
Total posts: 60,319 (13,056 FO)

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Messages

Author

Time

Well, according to an anonymous donor…

ghettomagic

12:06pm

Yes

Preppy

12:07pm

If I'm AJ, my agent better be able to negotiate 8-9

xgbs

2:11pm

Program visibility would be unprecedented for BYU bball moving forward, so yes!

2:28pm

Its not my $8M, so sure

Projectoor

12:07pm

This

OldFogey

1:46pm

Exactly. And I can assure you, there are donors who are more than happy to help

Duke Silver

1:49pm

To make it clear, if my net worth was $1B+ this would be worth it for me

Projectoor

1:50pm

Not the way a billionaire thinks. Try this instead...

xgbs

2:08pm

Not saying I wouldn't do it this way with my imaginary $1B

Projectoor

2:24pm

Do you see any evidence of NIL deals with payback clauses? (for big names)

ryebrye

2:34pm

Its not presented in a positive light, but this article is only 4 days old...

xgbs

2:52pm

same thing here...Perkins is an idiot and this will not fly.

ghettomagic

2:55pm

Get real. AJ isn't doing that. Legit ideas have to make sense to both sides

DirtyWater

2:35pm

Its not a loan. It's insurance.

xgbs

2:55pm

Instead of money, let's offer him donuts. Yeah! That's the ticket!

DirtyWater

2:57pm

So what do you usually do with your $8M-$9M?

TNT

3:18pm

I'm fine if someone wants to donate. I just hope AJ gives the right answers

MajorZeus

12:08pm

I know $7-9 got tossed around by some talking heads, but the latest I had heard

inertiaman

12:09pm

If he is projected at top pick and NBA star, a lot of the money could come from

Plato

12:22pm

Dirt cheap marketing if he’s as good as advertised.

mulletino

12:09pm

Agreed. Consider as part of the marketing budget.

Supercoug

12:17pm

The best marketing is amazing product. True here as well.

Atmospheric_Cougar

2:04pm

I’m sincerely interested in this answer

12:10pm

If someone has enough money where they are willing to donate millions to a school, why would that change

Baron

12:13pm

A lot of people donate because they love the mission of BYU - for example, what

inertiaman

12:13pm

Maybe he does some national commercials for the $8MM?

2FarGone

12:18pm

The Math

B Blue

12:23pm

200k is a normal income for a person?

Cougar TD

1:39pm

Per a quick Google search:

PumaFanatico

2:08pm

200,000 for BYU Grad. 67,000 for Utah Grad.

baldcoug74

2:12pm

My thoughts exactly

Boring

3:12pm

That is incongruent math, comparing $200K annual income to $1B net worth.

roseyscenario

2:41pm

Good point.

PumaFanatico

2:50pm

it's not about this one player

Jimmy Rocket

1:53pm

If donors are allowed to participate in NBA earnings, it gets

xgbs

2:13pm

Dude. Come on.

DirtyWater

2:38pm

You think it isn't happening?

xgbs

3:03pm

The whole idea is stupid.

DirtyWater

3:07pm

Yes

12:12pm

Yes 100%. The perception of the program landing the #1 recruit to build on the

Duke Silver

12:14pm

Not saying AJ is MJ, but how much did North Carolina get out of MJ

Cougarclaw

12:15pm

$8-9M

Indy Coug

12:15pm

Anonymous donor or podcast chatter linked on CB about 10 times in the past 4 days?

kccougar

12:16pm

Sat next to the donor on Saturday! He told me the ask is $8/$9MM

ghettomagic

12:19pm

And he got it from a podcast.

kccougar

12:41pm

Going to be some great hotel and survey commercials next year

WorfoSAUR

12:18pm

If he's just after NIL $$$ then I'd pass. If you are going to be making 100X

GMGlenn

12:49pm

AJ's dad was hyping it a couple of months ago to public media using those big numbers. He said then to ZAGSBLOG:

roseyscenario

12:49pm

Yes, smart business decision. If Lebron James had come to BYU for 8M, the PR

Reasonable1

12:55pm

He’s not probably going to be the next LeBron though

Ghost Pirate LeChuck

1:46pm

50/50 chance. Either he is or he isn’t.

Reasonable1

1:57pm

It depends on how much the people who pay value him.

Belboz

1:00pm

Yes

runningryan

1:10pm

Yes yes yes yes yes

Your Royal Blueness

1:12pm

RE: Well, according to an anonymous donor…

rtl

1:18pm

I have always said yes to spending other people's money

1:29pm

It's smart

cougforever

1:34pm

Yes.... also I highly doubt it is that much

Cougar TD

1:39pm

I don’t

Ghost Pirate LeChuck

1:47pm

If he ends up being the next PG13 or KD

Ghost Pirate LeChuck

1:45pm

Whatever the amount, hope he doesn't get a season ending injury in game 2.

BackPacker

1:54pm

Those NIL are contingent upon playing a certain number of games.

Archaea

2:03pm

That should be the case, but I understood such terms were not allowed.

BackPacker

2:17pm

They get around it by

Archaea

3:04pm

From an investment standpoint, no way. From a fan's standpoint, yes.

coolblue

2:02pm

Thanks ghetto, we appreciate that.

Archaea

2:02pm

If he ends up having an NBA All-Star type career, 9 million would be a bargain

Trappist1F

2:19pm

$4-5M might be closer to the truth

ninja math

2:23pm

Agree; $9M was likely a bargaining ploy from AJ's team

Underhill

3:35pm

It's like buying a super bowl ad.

MaxxPower

2:46pm

Definitely smart - as long as it's not my money.

StantonMac

2:47pm

I’m hearing some of our Big 12 apostles aren’t excited about paying this much.

Veep

2:52pm

Why?? If it's Ryan smith's money, why would that be frowned on?

Preppy

2:57pm

Because they traditionally don't like athletics being a "golden calf"

TNT

3:20pm

To a degree...but they know full well the good sports does to the Church's visibility and missionary efforts. Undeniable

Preppy

4:03pm

I seriously doubt they care one way or the other. They have other things to worry about. Sports aren't something they

AltTabbins

3:16pm

So long as athletics is financially independent and viable, and representing BYU and the Church, I doubt anyone is

Preppy

3:18pm

They used to avoid this stuff at all costs

TNT

3:20pm

They still do. Its not a priority for them at all, they leave it to Holmes.

AltTabbins

3:23pm

They used to actively stop it. So this is big progress for them

TNT

3:25pm

You mean like, paying coaches top dollar? HCs got paid through Coaches Circle. Now that B12 revenue is up, BYU is

Preppy

3:34pm

I'm sure they aren't. On the other hand, they've allowed what we have thus far. I'm sure results will be the

Bob Vance

4:00pm

Smartest NIL investment yet. It has potential to impact the program for decades.

AltTabbins

3:15pm

Think of the NBA. His name will always be associated with BYU

TNT

3:17pm

Yes, a transcendent player for the program that we can all cheer on in the NBA

jlangager

3:34pm

It's not my money, so fantastic business move!

zonacougar

4:11pm

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