time when the AD doesn't think performance will be high enough and they could make a change based on performance. But the AD wouldn't schedule that around Amari's timing.

Amari's a fine player but certainly not enough of a star that they have to worry about catering to Amari.

Remember, BYU women's bball is not historically a powerhouse and has not historically been up to the national success levels of women's volleyball and women's soccer. For whatever reason, BYU fans have not gravitated much towards supporting women's bball.

BYU is still 9-5 this season. Still on pace to be invited to the WNIT, (funny enough is that for now the men's team is on pace for the NIT (barring upset win over TT tomorrow)).

Judkins had more on court success than Coach Amber has had in her 2.5 seasons so far, but not at the gate. Even though his teams were good, attendance was abysmal most of Judkins' tenure. Almost half of the 21 seasons under Judkins, average home attendance was less than 1000. With the Big 12 boost, last season's home attendance average of 2081 was the best ever (or at least best in the past 24 years which was the time period for which I could find attendance information).

By choosing Coach Amber, I believe that the AD was leaning into giving her a lot of leeway. As long as the players are playing hard and are having a good experience and Coach Amber and players are representing the university well with good character, there might be a longer leash than you think. As long as she has the fire to keep going and is keeping the team at least at NIT levels, I think she'll be around for awhile.

Now I have no insight if any of our billionaire donors care about women's bball and what their opinions are. If any of them are interested, perhaps their opinions will be taken into account if they would promise to throw some serious NIL behind hiring some new guru.