the contrary, they've made it terrible in many aspects in spite of a very good on-field product. Let's start with just getting rid of all academic requirements. They're just professional football players in the minor league.
Yes, it probably starts to dilute the loyalty of fan-bases, but that's already happening with NIL and transfer portal. It's pretty clear football is still king in America and that isn't changing until we run out of kids who play....and talking to a lot of Millenial/Gen Z parents....that may not be as far out as you think.