doing your best, which in football means running the score on offense and curbstomping teams on defense.
BYU in the 70s to 90s used to beat down programs without concern BYU was winning by too much.
Michigan and Ohio St hate each other with a passion. Ohio St will do its best to win by 50.
Win big and do it with a smile, but still win big.
Holding back and keeping the score down is insulting, even if not intended.