put in those slots because that is what our contract allowed for. If you notice, most of our prime TV placements were when we were on the road at a P4 opponent — because their conference TV deals guaranteed a certain number of games on certain channels at certain times. TV executives are all willy nilly deciding who should be on at 3:30 PM on ABC. There is a contract that dictates who has access to that slot. We now have the benefit of a major conference TV contract that mandates a certain number of broadcast windows on particular channels.

Will we still have 10:30 PM Eastern placements? Yes, but like this year, we will have them against K-State where we pull a viewership number of over 1.5 million — a 50% increase over our 5 year running raw average. At the worst Saturday timeslot possible.

That shows I'm already being proven correct.