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Jun 12, 2024
7:49:18am
PJMort All-American
The man on the logo.
A photo of Jerry West was chosen by brand identity consultant Alan Siegel to form the silhouette in the now iconic NBA Logo. Launched in 1969, featuring a photo taken by Wen Roberts, of Jerry West playing for the Los Angeles Lakers. This logo is still used today on all NBA branded products.


Basketball Noise

Why is Jerry West the NBA Logo?

A photo of Jerry West was chosen by brand identity consultant Alan Siegel to form the silhouette in the now iconic NBA Logo. Launched in 1969, featuring a photo taken by Wen Roberts, of Jerry

https://basketballnoise.com/why-is-jerry-west-the-nba-logo/
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PJMort
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PJMort
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