your anniversary. That's the night you make the dinner res. Most restaurants open their book 30 days out... making the res this far in advance will give you the pic of any restaurant you want.
The 2nd reminder is 7 days out. It says "Have you bought an anniversary gift/flowers yet?"
The 3rd reminder is at midnight the day of your anniversary. This way you can tell her at midnight (if she's awake) or you'll see the notification 1st thing in the AM.
Do the same with her b-day.