But my hope is that Ryder Lyons is priority 1A right now with Dybantsa. Everything is on the table right now for this football program in terms of Big 12 title, CFP bid, etc. BYU no longer has an excuse to let kids like Lyons get away. The narrower recruiting pool means that NIL can be much more targeted and nobody is a bigger target than Lyons for the next several years.