Put in luxury boxes with inside/outside seating. Give them a place to go before and during halftime where they can still be out for the plays. BYU could sell the devil out of boxes if it just had them. Don’t remodel the stadium to add more seats. Remodel to add boxes. Mid level is best and double decker if you can swing it. All over the place.
That’s the next step and the right one for where this program is and is going.