and more risque clothing during her reels...I'm sure she's noticed that more skin = more views. At first they were just regular videos of random boring stuff they did, but she started getting more views when she was in workout clothes talking about exercise. Those workout clothes have become smaller and smaller and smaller and "for some reason" she just recently starting filming her videos while shes bending over with a low cut top...I finally just unfollowed her. I have social media to keep in touch with friends...that account has become a persona and is no longer a "keeping up with a friend" account. It's sad.

This particular friend has built up over 100k followers (many of which are fake accounts), but I don't think they've even found a way to monetize it. It's just the views and the clicks. Clicks/views have legitimately become a drug.