I just saw an ad on X for a pre-order of his new book.
I thought “Out of the Blue” should have a subtitle: “And into the Tan”.
Val did some good things for BYU - namely the IPF and new complex next to the Smith Fieldhouse.
But boy, what an utter disaster it was to flush the BYU brand down the toilet in a failed attempt to be cutting edge. Marketing flop 101.