It’s all about pairing up with teams of similar value. There is more parity in conferences than ever before. No one in the Big 12 is a blue blood, but no one is a serious bottom feeder (ok, maybe Houston), but no one is clearly a G5 caliber program.
BYU is with its peers now. The last shoe to drop is the ACC. What do Clemson and FSU do?
So for BYU, just focus on keeping up with your fellow Big 12 teams, and you’ll be fine.