It's true. The BYU brand isn't Texas, tOSU, Bama, Georgia, ND, or USC. But, if
BYU can continue to be successful on the field consistently, BYU can become a newer "blue-ish blood" like an Oregon or a Clemson.
Miami still gets a lot of 'blue blood' love because of their late 80s/early 90s success. In the recent past they have gotten much more love than they have deserved.