It does matter. And as BYU, we're still a tough sell as the desired college environ for the average college-age kid, too
And that's true even for kids, like Dybantsa — who DO see BYU as a real destination option for themselves.
Could we ever be a Duke, Arizona, or Gonzaga — & beat the odds — & force our way into the Blue Blood conversation? Absolutely we can.
But we're not there yet. And maybe aren't even too close yet. But in terms of fan base & facilities, we're FAR ahead of where Duke & Gonzaga were — before they respectively forced their way into the conversation (& watched other big programs tumble out).