BYU fans overplay that we are a national brand. The viewership data doesn't support this.

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Nov 6, 2024
4:31:16pm

TheLoneCougar Adrielle?!

We travel very well and that is a great thing but that doesn't make us a national brand.

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TheLoneCougar

Bio page: TheLoneCougar
Joined: Dec 10, 2015
Last login: Nov 6, 2024
Total posts: 23,044 (5,059 FO)

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Messages

Author

Time

Joel Klatt: We are not a “brand.”

Genghis Spreads

11:16am

Well we are in Provo! 😉

EM_Puma

11:17am

PRO-vo

SV72 Sale

1:24pm

Kind of insulting to be grouped with Indiana. We are way more of a brand in

NOCAL_YFAN

11:17am

We are, but I get his angle. Like he suggests, it shouldn't matter.

EM_Puma

11:19am

Here's how our program stacks up against Indiana

Goliath

11:20am

We either are or we’re not.

Genghis Spreads

11:21am

We are

Goliath

11:24am

It's true. The BYU brand isn't Texas, tOSU, Bama, Georgia, ND, or USC. But, if

Benfica1

11:20am

ThugU is not a good brand

Genghis Spreads

11:23am

Yeah, but good or bad, still a brand

EM_Puma

11:23am

Yep. "Brand" is worth something when rankings are being done subjectively.

dut99002

11:33am

I don't think we can afford a loss given the initial ranking

BleedingBlue01

1:42pm

I almost said totally agree, but then I saw your sig pic

KYU

6:08pm

He’s right but what he’s missing is that they care about conference, not school.

tkh9

11:39am

Good points. The Committee & networks are rooting for the Colorado Deions in B12

Forzaitalia

11:40am

that was a very good listen if you have 23 minutes

volleyjiver

11:51am

"Indiana and BYU were wanked"... lol

Hill4Heisman

11:58am

He later says "blue blood" which I think is more fair

NGB

12:12pm

BYU under LaVell completely reshaped CFB, but BYU is not a "Brand"?

slatecoug

12:21pm

To me personally, "brand" means that your hoodie is in many Walmarts or

EM_Puma

12:33pm

But the difference with BYU is there are people who aren’t college sports fans

andrewg3

12:43pm

In that scenario, where would they have gotten their items? That's kind of

EM_Puma

12:49pm

They buy them from the BYU Store when they come for education week 😂

andrewg3

5:43pm

there is lots of BYU branded stuff each year at Walmarts and Sams clubs in Mesa

robin

12:47pm

In Mesa, that doesn't surprise me. If I saw it in New York City, or Miami, then

EM_Puma

12:50pm

not a blue blood. certainly a brand. but not big ten or sec. that’s really all that means.

FieroCoug

12:48pm

We're currently #42 in viewership among college football teams and #10 among Big 12 teams.

krindorr

2:52pm

Not a fair comparison. ESPN puts BYU at 8:15 knowing the viewers won't be there,

spidercoug

3:24pm

So the argument is that ESPN purposely gives us worse times because we're such a strong brand?

krindorr

3:48pm

Just wondering... Which of those 76+ teams had 3m viewers in the 8:15 time slot?

Les IsMore

5:43pm

Last year we had 6 mid-day/prime viewing windows on ESPN, ABC or FOX

krindorr

5:59pm

How many strong brands has a rival who is not also a strong brand?

Ripliancum

6:53pm

And I'd argue that late games are (if anything) a sign of not being a huge brand

krindorr

6:02pm

That is kinda the point. We play at 8:15 because we are not a brand...

TheLoneCougar

4:30pm

BYU fans overplay that we are a national brand. The viewership data doesn't support this.

TheLoneCougar

4:31pm

Spot on.

WizeGuise

4:38pm

We're not a brand because we think we deserve it. We've created a brand when

Ripliancum

4:51pm

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