different data, but I’m not sure they’re fully comparing apples to apples. For example:

“the 2018 World Cup final – which saw France overcome Croatia 4-2 – reached an average worldwide audience of 517 million viewers, with over 1.1 billion spectators tuning in at some point over the course of 90 thrilling minutes.

“In comparison, the Super Bowl tends to average just under 100 million viewers in the USA, with a further 30-50 million tuning in from elsewhere.

“The Champions League final tends to attract between 380 million and 400 million spectators that are tuning in..

“…Euro 2020 pulled in a cumulative live match audience of over 5 billion, while 328 million fans watched a final showdown between England and Italy”