THIS IS WHY UTAH FOUGHT TOOTH AND NAIL FOR A DECADE TO KEEP BYU OUT OF THE P5
Obviously NIL makes a huge difference, but if BYU is in the WCC no amount of money is bringing him here.
Everyone from their president to their ADs actively tried to keep BYU off the same footing as them. They're not stupid, they knew that if BYU has the kind of money Utah has, BYU becomes the better program in EVERYTHING.
Utes punching walls all over SLC today and for the last few years.