Do you really think that he cares if what he says makes any sense? Dude is playing with house money. He has all that he'll ever need. He can stir the pot, all he wants, in any direction that he wants to stir it. And will anyone call him on it? Why would he care? Seriously, look at this season, this is not the same KW as five years ago.
KW is like that little old lady who doesn't care what anyone thinks about her, so she goes around, doing what she wants and wearing whatever crazy thing she wants to wear, because she doesn't care what people think.
KW 2024 is not KW 2019