Oct 4, 2024
7:18:49am
7:18:49am
Not Likely, most who were around indicate it started on local sports radio
in the 90s and became more popular in the 2000s, probably in 2003-2008ish timeframe. Here is some of Dick Harmon's recollections. https://www.deseret.com/sports/2019/8/27/20832401/byu-utah-rivalry-football-holy-war-espn/
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Oct 3, 11:55pm
and I think BYU Utah people calling it that started in the 90s and not widely adopted until early 2000s
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