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May 3, 2022
10:33:13am
BYU Licensing Redshirt Freshman
Beet Digger Origin Story
About 10 years ago I approached my boss at the time (John Lewis) asking to reinstate this logo to our line of vintage logos. He asked "which one...the one that looks like the cougar is digging beets?" I laughed and referred to it as the Beet Digger logo. It stuck with retail buyers and licensees that produce the merchandise, and it was unofficially called that ever since. Cue Paul Harvey...
BYU Licensing
Bio page
BYU Licensing
Joined
May 18, 2009
Last login
Nov 10, 2024
Total posts
120 (0 FO)
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Author
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Ham
5/2/22 3:29pm
5/3/22 9:16am

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