Do you see where it says 'Warm' and 'Cool'? that's where 247 actually asks the kid "hey, do you want to go to that school"..
Cool = "Heck no".
Utah almost always gets the kids they want. If they don't (like kids that commit to BYU early in HS and stay committed) they'll just look out of state for the same (most of the time better) kids in TX, FL, and CA.