https://www.usatoday.com/story/sports/ncaaf/2016/12/07/college-football-assistant-coach-salary-mickey-marotti-chris-doyle-scott-cochran-strength-coaches/95069266/
I know a lot of people don't like Urban Meyer and the Buckeyes around here, but I went to grad school there. Mickey Marrotti's official title is "Assistant AD for Sports Performance." You can read a bit more about him here:
http://bleacherreport.com/articles/1787239-meet-mickey-marotti-urban-meyers-secret-weapon
It just goes to show that the S&C coaches can make a huge difference--and not just in athletic performance, but also in morale and overall discipline.