From the article below.

“I’ve now seen a game at 10 Big 12 stadiums, and I’d be hard pressed to name a better atmosphere than what I saw in Provo on Friday night.

From start to finish the place was bouncing. There were drone shows, people twirling flaming rods, the mascot making a Houdini-esque escape from a box and, most importantly, constant noise. More than perhaps any of those four teams that joined the conference last season, BYU has slid in from a culture standpoint seamlessly. It felt like the Cougars were playing the Cowboys for the 100th time, not the fourth. It was awesome.”