Former coach being hired by Kentucky?
NBAs Kevin Young being hired by BYU?
The staff that Kevin Young has put together?
The players that have been recruited by Kevin Young and staff?
The money that is being distributed by the collectives?
National attention that is being paid to the BYU basketball program?
The fact that we are talking about BYU basketball every single day in the summer?
BYU basketball facilities including Marriott Center.
BYU Sports TV Radio coverage top in the nation.