each team's particular schedule. For example, if the hypothetical 12th ranked team in the country should beat CU by 7, and then BYU plays CU and beats them by 15, then it indicates BYU should be ranked well above 12th. He collates the data on who you played and how you did for the entire season to come up with his rankings. According to his rankings, not only is Utah having a terrible year, they're doing it against the easiest schedule of any B12 teams. 16th out of 16 teams:

https://twitter.com/KFordRatings/status/1857060955537952892

Also, if you missed it from earlier this week, he currently ranks BYU as the #1 most deserving team (best resume to date) in the country.

https://twitter.com/KFordRatings/status/1856351280425291868

He also says we "should" be guaranteed a spot in the playoffs with one more win.
https://twitter.com/KFordRatings/status/1857151601560961401