Imagine being a part of a power conference
Imagine almost universal respect and appreciation from existing members of said conference
Imagine your bitter rival joining that conference and talking about how they are going to run the conference
Imagine almost universal disdain for your bitter rival from other conference members because of their cockiness
Imagine starting the season 9-0 and ranked 6th in the CFP ranking
Imagine your rival going 1-5 in conference and looking absolutely mediocre
Imagine beating your bitter rival to go 9-0
Imagine the fans and AD staff at your bitter rival making absolute fools of themselves and receiving national attention due to their behavior
Imagine a doubling down of hatred for your bitter rivals from fans of other conference schools with calls for Utah to leave the Big 12 and join the MWC
Imagine your coach counteracting the lunacy of your rival's behavior by reminding his team and others to build a foundation upon Christ and to love one another

Imagine...