I get that Urban is the father of the toxic relationship that Utah created in our rivalry and i don't love him for that.

But this is opportunity, on a national stage to show what "all the hype in Provo is about." Then to make it all about Utah and Urban is so "Little brother" and classless. That's something they would do to us, so I get the reflex is to win the race to the bottom. UofU has nothing to do with our identity as BYU fans (despite their hate for BYU defining their Fandom for a lot of them). Also Utah has nothing to do with BYU playing Arizona. Don't give them the free real estate.

Tease our own culture. Tease our standing. Tease the conference. Make a joke about playing in the day, giving ice cream, kicking someone's butt, and then helping them up. The options are endless. Don't get stuck in the gutter with Utah fans.

I've been so proud of the culture of our fans this year. Don't become Utes when the spotlight is on us.