Giving them hope week after week with the he's-a-game-time-decision. And trotting Cam out there in uniform every week. Getting their hopes up over and over, then pulling the rug out from under them.
He calculated that they could handle UofA and all would be fine. He didn't calculate that they could lose. He didn't calculate what would result if they lost after feigning Cam's health.
He made dumb statements about "uno doctoro," and "it's just a cut."
He was SO COMMITTED to the charade of keeping their opponents in the dark, but instead what he did was foster a mob of miscreants ready to skewer Cam Rising.
Kyle's win-at-all-costs-tough-guy routine all these years is what brought us to this point.